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Sky to bring 3DTV to the UK in 2010  
 

Starting later this year, subscribers to the U.K.'s Sky HD television services will have access to a third dimension of entertainment.

Sky will be broadcasting content in 3D through its Sky+HD set-top boxes, the third such channel announced in recent days.

Sky will follow ESPN and Discovery, both of whom announced joint partnerships on dedicated 3D TV channels with Sony at CES 2010.

Active shutter glasses for Panasonic's 3D TV
Sky's 3D channel will be the joint effort of BSkyB and 3ality Digital, the company behind last year's 3D broadcasts of NBC's Chuck episode, an NFL game, and the filming of "U2 3D."

Sky currently has 1.6 million subscribers to its Sky+HD service. But to access the new 3D content, customers will also need a 3D-enabled TV. Several models, many of which were also announced at CES, will begin shipping this spring.|

3D TV is certainly hot right now, as evidenced by the deluge of products and services announced or demonstrated at CES. But is it a fad or here to stay?
 

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